by Richard Jenkins | Mar 8, 2011 | Consumer and brand behaviour
The newspaper industry is, like many historic industries, going through a major change as its tries to remain relevant. Most people could come up with a narrative of why newspapers are a declining industry. Newspapers are, as the arguments would go, delivered each day...
by Richard Jenkins | Jul 14, 2010 | Consumer and brand behaviour
Recently the Centre for Disease Control released updated information on the proportion of the United States who rely on wireless or cell phones for their telephone access at home. The research found that at the end of 2009, 25 per cent of American households (up from...
by Richard Jenkins | Jun 15, 2010 | Consumer and brand behaviour, Public Policy
Apps are the new Internet. Actually, they are transforming it from what has largely been a shared space (public websites, social communities, and email communications) to something more. Apps often use the Internet to deliver experiences and now more than ever...