by jenkinsresearch | Jul 18, 2019 | Canadian Public Poll Analysis, Public Opinion
The first half of 2019 has confirmed the trends from previous years. First, the number of polls in the public domain appears to be rising. Second, online is asserting its dominance as the primary means of collecting public opinion data. IVR in its various forms and...
by Richard Jenkins | Nov 7, 2011 | Survey methodology
In the market research, the first question has incredible magic. Like the first sentence in a paragraph or the first line of a movie, that first question can grab the attention or put the respondent off. In addition it can give us more and better information. The...
